CAJ | 학술논문

《印象·刘三姐》是旅游业与文化创意产业融合形成的经典文化创意旅游案例。从产业融合视角对其进行研究，具有重要理论与实践意义。文章以产业融合理论为指导，定性与定量分析相结合为方法，大量丰富的一手和二手研究资料为基础，对案例进行逐层深入剖析。不仅抽象出案例的“关键文化创意”与“发展障碍”，也以产业融合理论的思维对案例中出现的与产业融合理论相呼应的部分进行了实践性解释与证实。
《인상·류삼저》시여유업여문화창의산업융합형성적경전문화창의여유안례。종산업융합시각대기진행연구，구유중요이론여실천의의。문장이산업융합이론위지도，정성여정량분석상결합위방법，대량봉부적일수화이수연구자료위기출，대안례진행축층심입부석。불부추상출안례적“관건문화창의”여“발전장애”，야이산업융합이론적사유대안례중출현적여산업융합이론상호응적부분진행료실천성해석여증실。
“Impression SanJie Liu”is a very classical cultural creative tourism case which generates the convergence process of tourism industry and cultural creative tourism.Research on this case has an important theoretical and practical significance.The article takes the industry convergence theory as the direction,qualitative and quantitative research as the methods,and a lot of rich primary and secondary research data as the bases first,and then depth analysis is made of the case.Not only the “key cultural cre-ativeness”and the “developmental barrier”of the case are summarized,but also explanations and confirmations of industrial con-vergence theory which appeared in the case are carried out under the direction of industrial convergence theory.