移动通信
移動通信
이동통신
Mobile Communications
2015年
17期
55-58
,共4页
大数据%店铺选址%电信运营商
大數據%店鋪選阯%電信運營商
대수거%점포선지%전신운영상
big data%shop location selection%telecom operator
2012年起，国际运营商纷纷发力大数据对外应用市场，国内运营商也虎视眈眈，在对国内外运营商大数据管理和应用梳理的基础上，以店铺选址应用为例说明电信运营商在大数据应用推进过程中遇到的具体难点和短板，并提出相应的改进建议，以期为电信运营商后续大数据应用整体推进提供有益的参考。
2012年起，國際運營商紛紛髮力大數據對外應用市場，國內運營商也虎視眈眈，在對國內外運營商大數據管理和應用梳理的基礎上，以店鋪選阯應用為例說明電信運營商在大數據應用推進過程中遇到的具體難點和短闆，併提齣相應的改進建議，以期為電信運營商後續大數據應用整體推進提供有益的參攷。
2012년기，국제운영상분분발력대수거대외응용시장，국내운영상야호시탐탐，재대국내외운영상대수거관리화응용소리적기출상，이점포선지응용위례설명전신운영상재대수거응용추진과정중우도적구체난점화단판，병제출상응적개진건의，이기위전신운영상후속대수거응용정체추진제공유익적삼고。
Since 2012, international telecom operators have paid their attention to external application markets of big data, while domestic operators also have played a waiting game. Big data management and application of domestic and overseas operators were analyzed. According to shop location selection, the concrete dififculties and deifciencies to promote big data application of telecom operators were addressed. Some improvement suggestions were put forward to provide a useful reference to comprehensive promotion of operators’ subsequent big data application.
