CAJ | 학술논문

电子商务发展速度已远远高于物流，因而物流配套设施的不完善逐渐成为制约电子商务发展的关键因素。文章把国内现有的电子商务物流配送模式作为主要的研究对象，通过分析宁波市罗蒙公司的案例，发现现有的物流配送模式存在高成本、低效率、服务差、信息滞后的弊端，并针对此现象提出了建立动态物流联盟，优化企业资源配置的建议。
전자상무발전속도이원원고우물류，인이물류배투설시적불완선축점성위제약전자상무발전적관건인소。문장파국내현유적전자상무물류배송모식작위주요적연구대상，통과분석저파시라몽공사적안례，발현현유적물류배송모식존재고성본、저효솔、복무차、신식체후적폐단，병침대차현상제출료건립동태물류련맹，우화기업자원배치적건의。
The growth rate of E-commerce is much higher than that of the logistics and logistics service. Thus, the cost of logistics is becoming a key factor restricting the development of e-commerce. Therefore , this article took the domestic e-commerce distribution model as the main object of study. Through the analysis of Ningbo ROMON, it found that the existing distribution model is of high cost and low efficiency, poor service and information lag drawbacks. Finally, it proposed the establishment of dynamic logistics alliance to optimize resource allocation.