校园英语(下旬)
校園英語(下旬)
교완영어(하순)
English on Campus
2015年
10期
215-215
,共1页
English advertisement%electronic products%cooperative principle
In moderntimes,more and more electronic products appear.Advertisements as an important way to promotethe products are applied by more and more businessmen.Many advertisements violate the Cooperative Principles which is proposed by the philosopher Paul Grice.This paper attempts to analyze the violations of cooperative principles in English electronic products’advertisements.