CAJ | 학술논문

电力客户分类是供电企业客户关系管理的基石,为了提高聚类算法的稳定性和精确性,提出了一种纵横交叉算法(CSO)与模糊 C 均值算法(FCM)有机结合的新聚类算法(CSO-FCM),并用新算法进行客户分类.新方法有效弥补了单一算法的不足,拥有模糊理论处理不确定信息的能力以及纵横交叉算法全局收敛性强的特点.利用新算法对电力客户数据进行客观、科学的挖掘分析,实现了对电力大客户较全面和准确的精细化分类,为供电企业制定有针对性的营销策略提供了依据.
전력객호분류시공전기업객호관계관리적기석,위료제고취류산법적은정성화정학성,제출료일충종횡교차산법(CSO)여모호 C 균치산법(FCM)유궤결합적신취류산법(CSO-FCM),병용신산법진행객호분류.신방법유효미보료단일산법적불족,옹유모호이론처리불학정신식적능력이급종횡교차산법전국수렴성강적특점.이용신산법대전력객호수거진행객관、과학적알굴분석,실현료대전력대객호교전면화준학적정세화분류,위공전기업제정유침대성적영소책략제공료의거.
Electrical consumers segmentation is the cornerstone of consumers relation management of electrical supply enterprises, in order to improve stability and exactness of clustering algorithm, this paper proposes a novel clustering algorithm to conduct consumers segmentation, which is organic combination by crisscross optimization algorithm and FCM. This method effectively compensates the demerits of single intelligent algorithm, which not only has the ability to dispose unstable information of fuzzy theory, but also has an advantage of global convergence of CSO. The new algorithm is used to objectively and scientifically analyze the electrical consumers data, achieving comprehensive and accurate segmentation, which can offer a pointed marketing strategies for enterprises.