电子测试
電子測試
전자측시
Electronic Test
2015年
18期
166-168
,共3页
微信营销%二维码%移动互联网%对策
微信營銷%二維碼%移動互聯網%對策
미신영소%이유마%이동호련망%대책
micro-channel marketing%two-dimensional code%mobile Internet%countermeasure
微信作为智能手机的新即时通信方式,已成为人们生活的一部分.作为移动时代企业营销的新兴工具,微信营销的发展前途不言而喻.但是目前企业在应用微信营销时仍存在着一些问题.本文从分析企业应用微信营销的五种主要模式中存在的问题出发,探讨了应对这些问题的对策,为企业有效的开展微信营销提供参考和建议.
微信作為智能手機的新即時通信方式,已成為人們生活的一部分.作為移動時代企業營銷的新興工具,微信營銷的髮展前途不言而喻.但是目前企業在應用微信營銷時仍存在著一些問題.本文從分析企業應用微信營銷的五種主要模式中存在的問題齣髮,探討瞭應對這些問題的對策,為企業有效的開展微信營銷提供參攷和建議.
미신작위지능수궤적신즉시통신방식,이성위인문생활적일부분.작위이동시대기업영소적신흥공구,미신영소적발전전도불언이유.단시목전기업재응용미신영소시잉존재착일사문제.본문종분석기업응용미신영소적오충주요모식중존재적문제출발,탐토료응대저사문제적대책,위기업유효적개전미신영소제공삼고화건의.
The micro-channel as a new way of instant messaging smartphones, has become part of people's lives. As a new era of mobile business marketing tool, micro-channel marketing promising self-evident. But now companies in the application of micro-channel marketing, there are still some problems. This article analyzes the presence of micro-channel marketing enterprise applications five main modes problem, discusses the countermeasures to deal with these issues, to provide information and advice to enterprises to effectively carry out micro-channel marketing.
