济宁学院学报
濟寧學院學報
제저학원학보
Journal of Jining University
2015年
5期
48-50,58
,共4页
旅游购物%产品设计%文化营销
旅遊購物%產品設計%文化營銷
여유구물%산품설계%문화영소
Tourist shopping%Product design%Cultural marketing
济宁市区位优势明显,旅游资源丰富,在旅游商品设计、营销和综合开发等方面还有很大的市场提升空间,通过科学规划、设计创新、资源整合、品牌打造等措施加快发展旅游商品产业是我们建设旅游强市所面临的刻不容缓的重要任务.
濟寧市區位優勢明顯,旅遊資源豐富,在旅遊商品設計、營銷和綜閤開髮等方麵還有很大的市場提升空間,通過科學規劃、設計創新、資源整閤、品牌打造等措施加快髮展旅遊商品產業是我們建設旅遊彊市所麵臨的刻不容緩的重要任務.
제저시구위우세명현,여유자원봉부,재여유상품설계、영소화종합개발등방면환유흔대적시장제승공간,통과과학규화、설계창신、자원정합、품패타조등조시가쾌발전여유상품산업시아문건설여유강시소면림적각불용완적중요임무.
Jining has obvious location advantages. Although being rich in tourism resources, tourism commodity aspects such as design, marketing, and integrated development, it also has very big space for market promotion. As a result, it is an urgent and important task to speed up the development of tourism commodity industry through scientific planning, design innovation, resource integration, brand building and other measures.
