CAJ | 학술논문

新加坡作为职业教育的成功典范，校企合作在其中发挥了极为重要的作用。通过对中新两国市场营销专业职业教育在合作办学、合作育人、合作就业和合作发展等方面的比较，结合我国高职市场营销专业校企合作的现状，提出了我国高职院校市场营销专业校企合作的改进建议。
신가파작위직업교육적성공전범，교기합작재기중발휘료겁위중요적작용。통과대중신량국시장영소전업직업교육재합작판학、합작육인、합작취업화합작발전등방면적비교，결합아국고직시장영소전업교기합작적현상，제출료아국고직원교시장영소전업교기합작적개진건의。
As the successful model of vocational education in Singapore,college -enterprise cooperation played a very impor-tant role.Based on the comparison of vocational education with marketing major in the two countries cooperation in the aspects of school -running,talents -cultivation,cooperation in employment and development,combing with the present situation of college -enterprise cooperation for marketing major,this paper puts forward the improvement suggestions on the present situa-tion of college -enterprise cooperation for marketing major in higher vocational colleges of China.