价值工程
價值工程
개치공정
VALUE ENGINEERING
2014年
20期
152-153,154
,共3页
国有销售型公司%末位淘汰%全员营销%资源整合%超Y理论
國有銷售型公司%末位淘汰%全員營銷%資源整閤%超Y理論
국유소수형공사%말위도태%전원영소%자원정합%초Y이론
sales company of state-owned enterprises%list-end elimination%sales mechanism of all staff%resource integration%Super Y Theory
本文以国有企业---天津市ZX集团下属的销售公司为例,总结国有销售企业人力资源管理方面存在的制度僵化、冗员严重等问题。员工的职业生涯管理与业绩关联不紧密,绩效管理缺位等都与此有关。它导致“干好干坏一个样”,大锅饭现象不同程度地存在,人们工作积极性、主动性差,产生严重的人力资源浪费。本研究基于John.J.Morse和Jay.W.Lorsch提出的权宜制变的经营管理理论---超Y理论,在国企引入“末位淘汰机制”、“全员营销机制”、“销售资源整合机制”等制度,盘活其人力资源,以期实现人力资源优化配置、销售资源最大化利用等目标,为国有销售企业提升经营业绩提供解决方案。
本文以國有企業---天津市ZX集糰下屬的銷售公司為例,總結國有銷售企業人力資源管理方麵存在的製度僵化、冗員嚴重等問題。員工的職業生涯管理與業績關聯不緊密,績效管理缺位等都與此有關。它導緻“榦好榦壞一箇樣”,大鍋飯現象不同程度地存在,人們工作積極性、主動性差,產生嚴重的人力資源浪費。本研究基于John.J.Morse和Jay.W.Lorsch提齣的權宜製變的經營管理理論---超Y理論,在國企引入“末位淘汰機製”、“全員營銷機製”、“銷售資源整閤機製”等製度,盤活其人力資源,以期實現人力資源優化配置、銷售資源最大化利用等目標,為國有銷售企業提升經營業績提供解決方案。
본문이국유기업---천진시ZX집단하속적소수공사위례,총결국유소수기업인력자원관리방면존재적제도강화、용원엄중등문제。원공적직업생애관리여업적관련불긴밀,적효관리결위등도여차유관。타도치“간호간배일개양”,대과반현상불동정도지존재,인문공작적겁성、주동성차,산생엄중적인력자원낭비。본연구기우John.J.Morse화Jay.W.Lorsch제출적권의제변적경영관리이론---초Y이론,재국기인입“말위도태궤제”、“전원영소궤제”、“소수자원정합궤제”등제도,반활기인력자원,이기실현인력자원우화배치、소수자원최대화이용등목표,위국유소수기업제승경영업적제공해결방안。
This article takes the sales company of the ZX Group in Tianjin city as an example, which is a state-owned enterprise. The paper summarizes the existing problems of rigid systems and redundant employees in human resource management of state-owned sales enterprises. The poor contact between employee's career management and their performance and the poor performance management all relates to this. It leads to "equalitarianism" mess phenomenon in varying degrees, poor work enthusiasm and work initiative, thus causes a serious waste of human resources. This study is based on the expedient management theory--Super Y Theory,which propounded by John. J.Morse and Jay.W.Lorsch. Introducing the system to the state-owned enterprises, like "the list-end elimination mechanism", "sales mechanism of all staff", "the sales resource integration system" etc. can invigorate its human resources so as to realize the goal of the optimal allocation of human resources, maximize the use of marketing resources, and provides the feasible solution for sales companies of the state-owned enterprises to improve business performance.