价值工程
價值工程
개치공정
VALUE ENGINEERING
2014年
20期
9-11,12
,共4页
多属性网上拍卖%欺诈%信用评价
多屬性網上拍賣%欺詐%信用評價
다속성망상박매%기사%신용평개
multi-attribute online auction%fraud%credit evaluation
多属性网上拍卖是电子采购的主要手段之一，具有广阔的市场发展空间。本文剖析了多属性网上拍卖的服务模式，设计了多属性网上平台架构，对多属性网上拍卖的应用范围和经济效益进行深入分析。通过分析多属性网上拍卖市场的发展现状，指出当前多属性网上拍卖市场存在欺诈、信用评价机制缺陷、以及有限的参与性等问题。在此基础上，提出了多属性网上拍卖市场的提升对策：设计满足激励相容的多属性拍卖机制，建立有效的多属性网上拍卖信用评价体系，开发智能化的代理软件以提高多属性网上拍卖的参与人数。
多屬性網上拍賣是電子採購的主要手段之一，具有廣闊的市場髮展空間。本文剖析瞭多屬性網上拍賣的服務模式，設計瞭多屬性網上平檯架構，對多屬性網上拍賣的應用範圍和經濟效益進行深入分析。通過分析多屬性網上拍賣市場的髮展現狀，指齣噹前多屬性網上拍賣市場存在欺詐、信用評價機製缺陷、以及有限的參與性等問題。在此基礎上，提齣瞭多屬性網上拍賣市場的提升對策：設計滿足激勵相容的多屬性拍賣機製，建立有效的多屬性網上拍賣信用評價體繫，開髮智能化的代理軟件以提高多屬性網上拍賣的參與人數。
다속성망상박매시전자채구적주요수단지일，구유엄활적시장발전공간。본문부석료다속성망상박매적복무모식，설계료다속성망상평태가구，대다속성망상박매적응용범위화경제효익진행심입분석。통과분석다속성망상박매시장적발전현상，지출당전다속성망상박매시장존재기사、신용평개궤제결함、이급유한적삼여성등문제。재차기출상，제출료다속성망상박매시장적제승대책：설계만족격려상용적다속성박매궤제，건립유효적다속성망상박매신용평개체계，개발지능화적대리연건이제고다속성망상박매적삼여인수。
Multi-attribute online auction is one of the primary means of e-procurement, and has a broad market space for development. This paper analyzes the multi-attribute online auction service model, designs a multi-attribute online platform architecture, and gives an analysis of multi-attribute online auction application range and economic benefits. For the development of multi-attribute online auction market, we find that the current multi-attribute online auction market exists fraud problem, credit evaluation mechanism defects, and limited market participation etc. On this basis, we propose some countermeasures to solve these problems. These countermeasures include of designing a incentive-compatible multi-attribute auction mechanism,establishing an effective credit evaluation system of multi-attribute online auction, and developing a intelligent software agents of multi-attribute online auction to improve the number of participants.
