价值工程
價值工程
개치공정
VALUE ENGINEERING
2013年
15期
32-33
,共2页
农超对接%农产品安全%社会营销观念
農超對接%農產品安全%社會營銷觀唸
농초대접%농산품안전%사회영소관념
farming-supermarket docking%the safety of agricultural products%social marketing concept
农产品安全成为全社会关注的焦点,提供优质安全农产品,保护消费者身体健康生命安全成为迫切需求.鉴于此,本文从社会营销观念出发,分析农超对接这一新型农产品流通形式中存在的问题,并提出相应的解决策略.
農產品安全成為全社會關註的焦點,提供優質安全農產品,保護消費者身體健康生命安全成為迫切需求.鑒于此,本文從社會營銷觀唸齣髮,分析農超對接這一新型農產品流通形式中存在的問題,併提齣相應的解決策略.
농산품안전성위전사회관주적초점,제공우질안전농산품,보호소비자신체건강생명안전성위박절수구.감우차,본문종사회영소관념출발,분석농초대접저일신형농산품류통형식중존재적문제,병제출상응적해결책략.
The safety of agricultural products has become the focus of the whole society. To provide quality and safety of agricultural products and protect the health life safety of consumers become urgent needs. In view of this, this article analyzes existing problems in the mode of farming-supermarket docking that is the new form of agricultural product circulation from the social marketing concept and puts forward the corresponding solution strategy.