价值工程
價值工程
개치공정
VALUE ENGINEERING
2015年
26期
9-10,11
,共3页
房地产企业%销售渠道%模式%创新
房地產企業%銷售渠道%模式%創新
방지산기업%소수거도%모식%창신
real estate enterprise%sale channels%model%innovation
房地产企业在销售环节面临的问题日益突出，如何让消费者在楼盘选择时选择该企业的项目，这是房地产企业急需解决和重点关心的问题。本文从房地产销售渠道模式的角度出发，首先分析了我国房地产销售渠道的种类和存在的问题，并结合具体的实例，简要叙述房地产销售渠道模式创新和发展，对于现代房地产企业具有良好的借鉴和参考价值。
房地產企業在銷售環節麵臨的問題日益突齣，如何讓消費者在樓盤選擇時選擇該企業的項目，這是房地產企業急需解決和重點關心的問題。本文從房地產銷售渠道模式的角度齣髮，首先分析瞭我國房地產銷售渠道的種類和存在的問題，併結閤具體的實例，簡要敘述房地產銷售渠道模式創新和髮展，對于現代房地產企業具有良好的藉鑒和參攷價值。
방지산기업재소수배절면림적문제일익돌출，여하양소비자재루반선택시선택해기업적항목，저시방지산기업급수해결화중점관심적문제。본문종방지산소수거도모식적각도출발，수선분석료아국방지산소수거도적충류화존재적문제，병결합구체적실례，간요서술방지산소수거도모식창신화발전，대우현대방지산기업구유량호적차감화삼고개치。
The problems of real estate companies in the sales cycle become increasingly highlight, so how to make consumers choose the company's project in selection is the problem that real estate enterprises urgently need to resolve. From the perspective of real estate sale channel model, this paper firstly analyzes the types and problems of real estate sale channels, combined with specific examples, and makes a brief description of innovation and development of real estate sales channel model, to provide good reference for the modern real estate companies.
